SHAPE OF PERFECTION

Problem

The smartphone market is oversaturated, making it hard for consumers to find a model that stands out not only for its features but also for its design. Young people want a phone that reflects their style and helps them create high-quality content.

Task

Create a series of visuals that highlight the smartphone’s design — its color, texture, and shape — while also showing the power of its camera.

Solution

Develop a set of images that present the smartphone as an object of desire: focusing on its details, the play of light, and textures. The visuals should show that Honor is both a stylish accessory and a powerful tool for creating content.

Release date: February 2024 – April 2024