Come on, Rollton, light my fire!
Над кейсом работали:
О кейсе
Task: Create a video commercial announcing the launch of the new “Flaming Hot Rollton” noodles, which include a spicy sauce packet and come with three levels of spiciness: Spicy, Crazy Spicy, and Kamikaze. Now you can choose how spicy you want your noodles to be!
Insight: When we eat something spicy, we instinctively open our mouths and exhale - it’s a natural reaction.
Idea: A hot new release! A song about the spiciness of the new “Flaming Hot Rollton” noodles.
Release date: June 3, 2025 (Digital)
Креативная команда GForce Grey
Yevgeny Kostylev
GForce Grey / Executive Creative Director
Evgeniy Gavrilchenko
GForce Grey / Creative Director
Timofey Pozdeev
GForce Grey / Creative Group Head
Victor Ershov
GForce Grey / Creative Group Head
Maxim Shilov
GForce Grey / Art Director
Avgust K
GForce Grey / Designer
Saltanat Zaynidinova
GForce Grey / Copywriter
Anna Kostyleva
GForce Grey / Client Service Director
Asya Tynystanova
GForce Grey / Account Manager
Production: PaperBox
Konstantin Kuchin
/ Director
Pavel Yankevich
/ DOP
Viktoriya Kotyay
/ Producer
Stanislav Kotyay
/ Line producer
Mariya Gayevskata
/ 1AD
Yuliya Yuki Kravchenko
/ Production Designer
Kamilla Atayeva
/ Stylist
Ekaterina Malysheva
/ Hair and MUA
Ramil Malkeyev @production_service_catering
/ Catering
Kostya Petrovskiy
/ Editor
Ruslan Mukhambetov
/ Post-production
Daniyar Mussin
/ Color grading
Arsen Oganesov
/ Music&Sound post production
Креативная команда Mareven
Elena Sharova
Mareven / Head of marketing department
Irina Panasova
Mareven / Head of category
Anna Orlova
Mareven / Head of marketing communications
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